The Christmas holiday I find is always a good time to take stock on what has happened during the year and also start to plan the coming year in terms of what the priorities will be and what work I will be pushing towards. Over the past months I’ve certainly been working towards doing more fashion and commercial, but also moving into product photography. Some avenues of photography that I’ve previously been in appear to be becoming almost what feels like a closed shop as a number of photographers flood the market with cheap work and in so doing devalue the work of others and what the magazines are prepared to pay. So by exploring new markets, not only will it help channel my creativity in a different way, it may well open up new work if I build up the relevant skills and also make the right contacts with magazines and companies. I think also that sometimes we do work and/or styles because that is what people always expect us to do. This year is going to be different, it’s going to be a year of what I want to do ….. so you’re either with me or you’re not. And if […]
HYBRID – COMBINE TWO OR MORE ELEMENTS TO PRODUCE A BETTER SOLUTION We’re entering a new era in photography and video. For high quality results there have been SLRs but now there are Mirrorless cameras that produce great quality and in a much smaller and portable package. And whilst it’s nothing new, there appears to be a surge of enthusiasm for taking natural ambient light photos for professional work as well as the studio flash setups. So you can perhaps see that the potential to get the ultimate quality, often requires a mix or blend of using the best-suited tools and resources for the job in hand. Here at our studio in Grantham in the UK, we mix the best tools for producing great photo and video results using the latest Nikon DSLRs, Fuji mirrorless camera and the professional’s choice of video camera in a compact form, the Panasonic Lumic GH3. AND not only that, our studio mixes the conventional studio flash and background setup with some rooms that have fantastic natural light. So we’ve got it all. A world that continually changes though needs continual updates on how to get the best from everything. We pride ourselves on doing […]